Stockholm, Sweden- BTS Group AB (publ), the world's leading consulting and training company within the segment of business simulations, has signed an incre-mental, follow-on order with Cingular Wireless worth SEK 7 million. This order is based on successful work already carried out during the first four months of 2006.
Cingular Wireless, the largest American wireless company, has expanded its part-nership with BTS around the project "Getting To Great", which is a merger integra-tion initiative for Cingular's management team. The project objective is to align man-agement behind the common strategies, goals and execution capabilities of the merged company.
"We are proud that Cingular has chosen to expand its business with us," says Henrik Ekelund, President and CEO of BTS Group AB. "This is further evidence of our abil-ity to deliver top quality projects to one the world's leading telecom companies."
BTS Group works almost exclusively with large, international companies. Some re-cent examples of strategic projects on which BTS has worked include: Coca-Cola, Weyerhaeuser, General Motors, Vodafone, Boeing, Telstra, Adobe, Hewlett Pack-ard, Cisco, DHL, Honda, Toyota, Gap, SonyEricsson, Nokia, Scania and Sony.
For more information please contact;
Thomas Ahlerup
Senior Vice President Corporate Communications
BTS Group AB
Phone +46-8-5870 7002
Mobile +46-768-966 300
E-mail
thomas.ahlerup@bts.com Christian Ankarcrona
Vice President Investor Relations
Phone +46-8-5870 7022
Mobile +46-708-150 368
E-mail
christian.ankarcrona@bts.com About Cingular Wireless Inc.
Cingular Wireless is the largest wireless carrier in the United States, serving 54.1 million customers. Cingular, a joint venture between AT&T Inc., formerly SBC Communications Inc., (NYSE: T), and BellSouth Corporation (NYSE: BLS), has the largest digital voice and data network in the nation -- the ALLOVER (SM) network -- and the largest mobile-to-mobile community of any national wireless carrier.
Cingular is the only U.S. wireless carrier to offer Rollover (SM), the wireless plan that lets customers keep their unused monthly minutes.
Details of the company are available at
www.cingular.com.
About BTS Group AB
BTS Group AB is the world's largest and most successful consulting and training company within the segment of business simulations.
BTS supports executive management in corporate change processes and the implementation of new strategies with the objective to create a more successful and profitable company. BTS delivers this through real life, tailor made business simulations.
BTS educates and trains not only executive and top managers but also educates the entire organization so that they understand and have the ability to analyze the key factors most important to the company in terms of sup-porting growth and profitability.
All projects are managed as tailor-made business simulations delivered as e-learning solutions or as interactive seminars. In each case, individual participants and teams are given the opportunity to create their own experi-ences and instantly see the result of their efforts by working in a simulated environment where real live corporate data and conditions apply.
All of this creates a highly efficient education process where business strategies and objectives are transformed into action which in turn leads to a higher awareness of which day-to-day business decisions affect corporate profitability and success. The overall result is measurable and sustainable profit improvements.
BTS customers are leading global corporations. Currently BTS customer list includes more than 20 of the world's 100 largest companies. During 2005 BTS recorded revenues of SEK 286,1 million (205,9) a 39 percent increase and earnings after tax improved 80 percent to SEK 36,8 million (20,4). BTS has more than 150 employees in US, Sweden, Finland, UK, Spain, Australia, China, South Africa and Switzerland.
BTS is a publicly traded company on the Stockholm Stock Exchange and trades under the symbol BTS B
For more information on BTS go to www.bts.com