Serstech has appointed the Shenzhen-based company Smile Electronics Ltd as a distribution partner for the Chinese market. Smile is an expert in high-tech products within the forensic, security and law enforcement fields and has over the past 15 years developed a strong domestic network, with a primary focus on the central and the coastal regions where most of the country's business is conducted.
Smile has already placed and paid for its first order, which has been delivered this week. The order includes demo instruments that will be used by the distributors' own sales force and is of relatively low value.
"Smile Electronics has the expertise and experience needed to sell advanced technology to highly demanding customers. We are happy to welcome Smile to the Serstech team", says Stefan Sandor, Serstech CEO.
As previously announced, Serstech is in the process of reviewing and renewing its distribution channel, which will consist of distributors, OEM partners and system integrators. The addition of Smile Electronics Ltd is part of this process and significantly strengthens Serstech's presence and capability in mainland China.
If you have any further questions, please contact Serstech CEO Stefan Sandor at +46 739 60 60 67.
This is information that Serstech AB (publ) is obliged to make public pursuant to the EU Market Abuse Regulation. The information was submitted for publication, through the agency of the contact person set out above, at 11:30 CET on April 4 2018.
About Serstech AB
Serstech raises awareness of chemicals by combining measurements from a hand-held Raman spectrometer, Serstech 100 Indicator, with a secure system solution, ChemDash. The user-friendly solution identifies, manages and analyses chemicals which could affect public safety, such as explosives, narcotics and hazardous materials. Serstech has a global distribution network and main office is in Lund, Sweden and all development and manufacturing are done in Sweden. Serstech is listed on Nasdaq First North and the company's certified adviser is Västra Hamnen Corporate Finance AB. Read more: www.serstech.com.